Crea tu vida: A transparent glass bottle with Mexican influences
WhiteFrontier is a Swiss brewery that stands out for its quest for innovation and its commitment to thinking outside the box. Founded in 2014 by Nicolas Roberti, an enthusiast for bold beers, the brewery is inspired by a unique philosophy: to push the boundaries and constantly seek originality, while guaranteeing impeccable quality.
Based in Martigny, in the Swiss Alps, WhiteFrontier offers four new recipes every quarter, in addition to its timeless beers. With the ambition of bringing together those who dare, or almost dare, the brewery invites you to experience moments where daring and creativity meet over a beer. Since its inception, WhiteFrontier has brewed over 100 recipes, reflecting its passion for exploration and adventure.
What is a Mexican Lager?
The Mexican Lager style, as the name suggests, originates from Mexico, where abundant and inexpensive maize is widely used by local breweries in the form of flakes to produce these beers. This corn gives Mexican Lagers their characteristic yellow colour, as well as their lightness and freshness.
Popular in the United States and adopted by some craft breweries in Europe, these clear, low-bitter, low-alcohol beers are ideal for casual summer drinking. Often served with a slice of lemon, they have become emblematic thanks to brands like Corona.
Why clear bottles?
Mexican Lagers are often sold in clear bottles, unlike other beers which use tinted bottles to protect the hops from UV rays. Because of their low hop content, Mexican Lagers do not need this protection, which means that clear bottles can be used without altering the taste.
Screen printing and transparency: Crea Tu Vida, the Mexican Lager with a unique style
Launched in July, ‘Crea Tu Vida’ was an immediate success, especially during the summer months. Its transparent bottle, enhanced by a screen-printed design with Mexican influences, offers a play of transparency, revealing the clarity of the beer.
The young, dynamic typography reinforces the relaxed character of this beer, perfectly in tune with the spirit of Mexican Lagers. With a slice of lime at the top, ‘Crea Tu Vida’ is ready to be enjoyed straight from the bottle, for a moment of absolute relaxation.
Discover our printing methods
Screen printing
Screen printing on glass offers the possibility of printing in up to six colours and incorporating precious metals such as gold or platinum to enhance designs. Ceramic ink is baked into the glass, ensuring dishwasher resistance for decorated objects.
Digital printing
Univerre Pro Uva uses a state-of-the-art digital printer to meet the growing demand for innovative packaging designs. This technology opens up new possibilities for personalisation.
