Personalised Magnum Bottle

In the world of wine, a bottle size holds more meaning than just its appearance. It plays an important role in wine storage and can also become a canvas for storytelling. This storytelling can be achieved through personalisation. In this article, we’ll explore the advantages of magnum bottles compared to regular ones and discuss how hyper-personalization can enhance the experience, allowing you to connect more deeply with your valued clients.

The bigger the better: Advantages of a magnum bottle

Why does the size of a bottle play an important role in the storage of wine and why do magnum bottles fascinate more and more?

1. Improved ageing consistency

Whenever a magnum bottle makes its entrance, it brings a sense of excitement. Beyond its captivating aesthetics, it plays an important role in the preservation of wine.

In general, it is said that wine ages better in bigger bottles. So the bigger the bottle, the slower the wine will age. In fact, the wine can age more evenly and harmoniously because magnum bottles have twice as much wine being exposed to the same amount of oxygen as a standard bottle. This makes the oxygen-to-wine ratio lower and results in a lower oxidation rate.

Additionally, magnum bottles are often seen as premium products, suggesting that only the best wines are reserved in these 1.5 wine bottles. Not only because of the better ageing conditions, but also because they are frequently produced in limited editions or reserved for special vintages, making them a collectors item for wine lovers. This exclusivity often translates into a higher price point compared to standard-sized bottles.

2. Magnums are eye-catchers

Magnum bottles are not only eye-catchers because of their size, but also because of the way they are presented. A personalised magnum bottle perfectly enhances your product. Personalising your glass products will enhance storytelling. Storytelling is a very popular theme in the world of packaging.

Personalization and individualization enhance customers’ desire to buy!

Glass packaging should tell a story, convey emotions, be creative and individual. This is crucial for your sales, because the more eye-catching a packaging is the higher the chances of buying. After every great brand, there is a great story.

The personalisation of wine bottles is nowadays essential and plays an important role in our society. How can you give a mass product a unique character? Thanks to personalisation, you can create more individuality. Indeed, with a personalised bottle, you can increase the value of a wine or focus on an important event.

Furthermore, there is also a trend of hyper personalisation where each bottle can be uniquely customised for every client with features like names, pictures, logos, and more. The reason is that customers appreciate a personalised bottle of wine, because this type of differentiation is understood as a form of attention. This concept can be particularly meaningful when shared with valued clients, partners, as well as within your closer community of friends and family.

Moreover, it is also ideal for celebrations. Magnum bottles make a statement, and there’s no better way to make a grand impression than by popping the cork on one during a celebration. Whether you’re toasting to a birthday, wedding anniversary, or a significant achievement, a magnum bottle can upgrade any occasion. The larger size also means there’s more wine to go around, ensuring everyone can join in the festivities.

How Univerre can personalise your wine bottles

At Univerre, we are dedicated to providing you with different printing options that transform your glass packaging into something truly unique. With both silk screen printing and digital printing methods at your disposal, you can expect consistency, exceptional quality and endless opportunities to make your glass packaging stand out.

Silkscreen printing on glass

Silk screen printing allows up to 6 colours to be printed on glass, allowing for premium effects like gold, silver, luminescence, or a satin finish. What’s more, silk screen printing allows for 360° prints. Plus, it is dish-washer safe, so your customised glassware can stand up to daily use.

Digital printing on glass

If you’re looking for personalised glass packaging in smaller quantities, our digital printing option is the perfect fit. This method supports true personalization, making it ideal for unique and limited-edition products. With digital printing, you have the freedom to reproduce photos and create special visual and tactile effects, including relief prints and mirror prints.

Contact us to create your custom bottle design