In recent years, rosé wine has evolved from a seasonal indulgence to a year-round favourite that is appreciated by an ever-growing following. This growing popularity is no coincidence, but the result of a number of factors that have put rosé at the centre of wine culture. One key aspect is the growing appreciation for authentic, high-quality products that can tell a story. Rosé wine, with its versatility and ability to cover a wide range of flavour profiles, fits perfectly into this cultural trend.
The uniqueness of rosé wine
Rosé wine is characterised by its unique production method, which gives it an impressive variety of colours and aromas. The short maceration of the red grapes makes it possible to achieve a wide range of rosé tones, from pale salmon colours to more intense shades of pink. This method, combined with the diversity of grape varieties used, results in a wealth of flavour profiles ranging from fruity and floral to herbal and mineral. This diversity and complexity makes rosé wine a unique and fascinating part of wine culture.
Eye-catching bottle designs for rosé wines
Another characteristic feature of rosé wine is the creative and often eye-catching design of its bottles. Wine producers have recognised that the visual presentation of their products plays an important role in attracting the attention of consumers. This has led to a trend in which rosé wine bottles stand out with unusual shapes and artistic designs. These creative approaches range from specially shaped bottles to innovative prints on the glass that emphasise the aesthetics and personality of the wine. This artistic design makes rosé wine bottles not only a visual highlight, but also an expression of the wine connoisseur’s individual style and taste.
Masterpieces of packaging: Unique design concepts for rosé wine bottles
Nochevent : An exclusive bottle of rosé
The ‘Source of Desire’ rosé wine bottle is a transparent Burgundy-style bottle with an elegant appearance that highlights the magnificent colour of the rosé.
Its refined, clear design delicately reveals its cork stopper, adding a touch of charm to the whole.
The bottle’s name, printed with great precision using digital printing, reinforces its unique, modern character.
Klosterkellerei: A wine bottle inspired by graffiti
Nella primavera del 2022 è stata avviata una collaborazione unica tra la venerabile cantina monastica di Einsiedeln, il rinomato artista zurighese Harald Naegeli, noto anche come “lo Spruzzatore di Zurigo”, e la Pumpstation Gastro GmbH, gestore del popolare ristorante sull’isola di Ufnau. Questa partnership creativa ha culminato nella progettazione di straordinari design per bottiglie, ispirati all’arte spray distintiva di Naegeli.
One of the designs is this eye-catching ‘Flamingo’ transparent glass bottle – it’s not every day you see a pink flamingo on a bottle of rosé wine.
Thanks to screen printing, the technique used for this bottle, it is possible to reproduce the artist’s spray art perfectly.
Rosé from JVA Lenzburg: An imprint of freshness
Immerse yourself in a world of unique flavours and singular stories with the wines of the Lenzburg JVA. Each bottle is much more than a simple beverage: it is a testimony to the art and talent of the inmates, symbolised by their unique imprint.
On the rosé bottle, which is transparent to allow its colour to show through, the digital print of the label and imprint stand out elegantly. The subtle relief created by the superimposed layers of paint offers a pleasant tactile experience when holding the bottle.
The imprint is carefully placed to faithfully reproduce the feel of the thumb holding the bottle, specifically when held head-on, providing a unique and engaging sensory experience that invites you to connect directly with the product.
Each bottle of JVA Lenzburg wine is an invitation to discover the art, passion and perseverance that lie behind prison walls.
KUHvée satin bottles
From the first moment we held the finished KUHvée wine bottles in our hands, we were overwhelmed by the perfection and craftsmanship that radiated from these glass jewels. The 75cl bottles, artfully coated in an elegant matte black, embody the quintessence of luxury. This coloring, deep and intense, reflects an unparalleled premium quality.
Each bottle was not only completely enveloped in this exquisite coating but also received a finishing touch of high-quality screen printing. On the velvety black surface of the bottles, another screen printing in glossy black unfolds subtly, standing out while still presenting a vibrant presence. As a final touch, the bottles are adorned, depending on their contents, with bright splashes of salmon pink or ruby red – a visual echo of the wine that rests within them.
The exclusivity of the Gilliard magnum bottle – a masterpiece of colour harmony
At first glance, the magnum bottle from Gilliard presents itself as an elegant bottle with seemingly classic labelling. On closer inspection and by feeling its surface, however, its extraordinary character is revealed: an artistic screen print adorns the bottle. The highlight of this print is the Gilliard logo in a shimmering bronze colour, which is in perfect harmony with the rosé wine inside.
The development of this special bronze colour was a challenge that the Univerre team mastered with flying colours. In the world of screen printing, gold and platinum tones usually dominate, but Univerre’s drive for innovation and striving for perfection made it possible to create this unique colour nuance. This exquisite detail makes the magnum bottle from Gilliard a real eye-catcher and a testimony to the highest level of craftsmanship that evokes admiration and touches the senses.
The elegant restraint of the Domaine de la Rameau
Domaine de la Rameau chooses an approach of elegant restraint for its rosé bottle. But it is precisely this simplicity that makes it so unmistakably special and sets it apart from other rosé bottles. The design features sophisticated personalisation that runs the length of the bottle and proudly bears the name of the winery. This finely detailed work has been carefully realised using a screen printing process that reflects a deep commitment to traditional craftsmanship.
Every glance at the bottle reveals the careful consideration that has gone into every element of the design. The understated way in which the Domaine de la Rameau name is presented makes this bottle a symbol of the purity and authenticity of the wine it contains. This simplicity is not only a visual statement, but also a tribute to the values and philosophy of the winery, which is reflected in the quality of its rosé wine.
Erhard Mathier Vins – Exquisite elegance in gold
Erhard Mathier Vins presents a sparkling wine that captures the quintessence of luxury and elegance. The sparkling wine not only captivates with its noble essence, but also with its extraordinary bottle design, which comes in a sophisticated window grey. The design, which tastefully wraps around the entire bottle, reveals a subtle engraved effect that has been masterfully realised through the fine art of screen printing.
The real highlight, however, is the use of real gold in the printing process, which gives this sparkling wine bottle an unrivalled lustre. This detail gives the product a touch of exclusivity and turns every bottle into a work of art. Erhard Mathier Vins combines skilful craftsmanship with the purity of gold in this sparkling wine, making it a real treasure for connoisseurs and lovers of fine wines. The golden finish symbolises not only the high quality standards of the winery, but also the special care and passion with which this exquisite sparkling wine was created.
CAVE CORBASSIÈRE – Modernity meets premium
In 2021, The Premium Rosé presents its new wine bottle with screen printing and a new, original 5-litre format to complete the range of magnum bottles. The idea for a 100% Valaisan and limited edition rosé was born one summer evening over an aperitif with Arthur, the founder of the food truck “Le Frisé Gourmet” and his friend Kevin Gillioz. Thanks to these sunny slopes, the Cave Corbassière was able to develop the coveted rosé wine. They thought it would be beautiful and aesthetic to engrave the label on the 5dl bottles to reuse them as a vase for your flowers or as a carafe at home. An idea for a personalised gift that will be remembered!
PERSONALISED WINE BOTTLE FROM DOMAINE DES CRÊTES
In the heart of Valais, in Noës/Sierre, the Domaine des Crêtes offers a unique terroir, ideal for the production of wines with character. Also a pioneer in the use of “no synthetic products” treatments, their idea is to produce wines that are more and more in tune with nature. Just like their bottle of rosé wine, which provides great freshness with its lemon and grapefruit flavours. The “Reflet rose” wine bottle is entirely screen-printed, with the winery’s logo printed on the front in an innovative way. The back of the bottle features eye-catching pictograms that appeal perfectly to the new generation.
PERSONALISED WINE BOTTLE FROM CLOS DU CHÂTEAU
The bottle of Clos du Château rosé wine bears the name “Diamant Rose”. Personalised with screen printing, Lionel and Nathalie Dugerdil’s wine bottle is original while remaining sober and modern. This organic Swiss rosé wine will seduce you with its nose of raspberry, grapefruit and peach.
PERSONALISED WINE BOTTLE FROM PARFUM DE VIGNE
Pinot Noir, the king of grape varieties, available in a rosé, is called Œil de Perdrix. Jean-Jacques Steiner, winemaker and winemaker at Parfum de Vigne, offers it in a magnificent screen-printed wine bottle. With its traditional look, the print has a real finesse that brings out the rosé wine. The cool nights and warm, sunny days of September give it a lively, playful flavour and a generous sense of ripe fruit.
PERSONALISED WINE BOTTLE FROM CAVE DES ROIS
The Grognuz brothers from the Cave des Rois also have a Rosé de Pinot Noir in their range. The bottle is screen-printed in 3 colours (white, red and imitation gold), which highlights the Oeil-de-Perdrix of the Domaine des Evouettes A.O.C. Valais. Perfect for your summer aperitifs!
